In this day and age it has never been easier to access the internet, email or social media on the go. With mobile and tablet technology advancing on a daily basis it is essential that any digital marketing campaign includes mobile marketing.
Not only should your existing digital marketing be mobile or tablet optimised, your product should include personalised, time and location sensitive information which will provide the user the information they need exactly when they need it, even if they’re on the go.
Over half of all online purchases are now made on either a mobile or tablet, by not having a mobile marketing strategy, you are potentially missing a huge market for you product or digital marketing strategy.
Your online campaign should always be mobile optimised. The other areas that need to be taken into consideration are app based marketing, in-game mobile marketing, QR codes, location based marketing, mobile search ads, amongst a host of other options.
To ensure you are reaching the right market, at all times with your digital marketing campaign, contact us now
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